A line-up of signatures with no meddling necessary.

Tommy Hilfiger is no stranger to going all out. The man behind the quintessential American 'prep' look doesn't do things halfway. When he sets his sights on a new direction, get ready for a total reinvention.
His latest Autumn/Winter 2024 collection, introduced with the daring concept of "Affordable Luxury," signals a bold departure for the brand. It effortlessly blends top-notch craftsmanship with accessibility, pushing the boundaries of haute couture. This season, there's a notable change: no more "see now, buy now" model. Instead, the runway offers a sneak peek of what's to come for fall, while those in the front row sport the current, ready-to-wear pieces&mdash;an innovative move that underscores Hilfiger's progressive vision.

Tommy Hilfiger Fall-Winter '24 Runway: "A New York Moment"

The grand unveiling took place at the iconic Oyster Bar in Grand Central, New York, where the venue transformed into "The Tommy" club, a nod to the brand's deep ties in the Big Apple's fashion scene. With electrifying performances by Questlove and Jon Batiste, the stage was set for an unforgettable fashion spectacle.
This season's collection sees Hilfiger putting a fresh spin on the timeless '90s prep vibe, emphasizing relaxed cuts and luxurious fabrics. From corduroy to herringbone, expect to find a range of classic essentials like rugby shirts, blazers, chinos, and varsity jackets. For men, tailored coats in wool, checks, and tweeds add an extra touch of sophistication to the line-up. At its core, the collection celebrates versatility, seamlessly merging classic American preppy elements with contemporary design. It's a style that speaks not only to Hilfiger's dedicated fan base but also to a new generation of fashion enthusiasts looking for both flair and functionality in their wardrobe staples.
Check out our top 10 looks from the Tommy Hilfiger Autumn/Winter 2024 collection;

(Image credit: press)

Show notes: Tommy Hilfiger Autumn/Winter 2024 Collection

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Show notes: Tommy Hilfiger Autumn/Winter 2024 Collection

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