<p style="font-weight: 400;">Dermalogica's Global CEO, Aurelian Lis, highlights the transformative effects of this ground-breaking daily cream, which revitalises, lifts, plumps, and hydrates the skin.</p>

<p style="font-weight: 400;">Aurelian Lis assumed the role of Chief Executive Officer at Dermalogica in January 2016, bringing forth a strategic vision to infuse the esteemed skincare company with excitement and theatricality. With a remarkable tenure of five years as the General Manager of the Americas at the renowned make-up brand, Benefit Cosmetics, coupled with his self-professed identity as a knowledgeable physicist with an ardent passion for cosmetics, Mr Lis possesses the expertise and qualities necessary to propel the brand to new heights of success. In commemorating the introduction of Dermalogica's ground-breaking Phyto Nature Oxygen Cream, Mr Lis takes the stage to illuminate the intricacies of this cutting-edge formulation and share his visionary outlook for the esteemed establishment of Dermalogica.</p>

<p style="font-weight: 400;"><span><strong>What is the vision behind this latest launch by Dermalogica?</strong><br /><br /></span><span>Phyto Nature Oxygen Cream was driven by a vision to create a transformative skincare product that combines the power of nature and advanced technology. This vision is rooted in the belief that the skin has incredible regenerative abilities and that by providing it with the proper support, we can unlock its full potential. This product was designed to target not only the visible signs of ageing, such as fine lines and wrinkles but also the underlying factors that contribute to skin ageing. The lightweight moisturizer uses oxygen-optimizing phytoactive to breathe new life into ageing skin.&nbsp;</span></p>
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<p style="font-weight: 400;"><strong>If you could sell the concept of the just-launched Dermalogica product to a non-believer, what would you say?</strong></p>
<div><span>This revitalizing cream firms, lifts, plumps, and hydrates skin for a smooth, energized appearance. Skin looks firmer and more lifted after just 1 week.&nbsp;&nbsp;It&rsquo;s proven to give 4 years back to your skin&rsquo;s age.</span></div>
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<div><strong><span style="font-family: inherit; font-size: inherit; font-style: inherit; font-variant-caps: inherit; letter-spacing: 0px;">How does Dermalogica prioritize the health and wellness of the skin in its product development process?</span></strong></div>
<div><span><span style="font-family: inherit; font-size: inherit; font-style: inherit; font-variant-caps: inherit; letter-spacing: 0px;">Since 1986, Dermalogica has put skin health first, by adhering to a strict &ldquo;no list&rdquo; of ingredients that can irritate the skin, such as mineral oil, lanolin, and synthetic fragrances or colours.&nbsp;</span><br /></span></div>

Science Behind: Phyto Nature Oxygen Cream

<p style="font-weight: 400;"><strong>What is the focus of the brand for 2023?</strong></p>
<p style="font-weight: 400;"><span>Dermalogica wants to be the dependable source of truth for all skin care needs. We&rsquo;re focused on developing advanced skincare treatments and cutting-edge products that lead the industry forward.&nbsp; We create curriculum, professional-grade products, and services that leverage our decades of skin treatment expertise based in the treatment room and our innovation lab. To be an expert brand means we take skin care seriously, when people use our products or receive a Dermalogica skin treatment, they will be experiencing the cumulative benefits of our clinical knowledge, education, and human touch. </span></p>
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<p style="font-weight: 400;"><strong><span style="font-family: inherit; font-size: inherit; font-style: inherit; font-variant-caps: inherit; letter-spacing: 0px;">In your opinion, what do consumers of today want to see from brands?</span></strong></p>
<p style="font-weight: 400;"><span>Consumers have had enough trendy gimmicks &ndash; they want authenticity from brands and true expertise from qualified skin authorities.&nbsp; They want products which work, Expertise and authenticity have become crucial in building trust and fostering long-term relationships between consumers and skincare brands.</span></p>
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<p style="font-weight: 400;"><span><strong>What excites you most about the beauty industry right now?</strong></span></p>
<div><span style="font-size: 0.9375rem; letter-spacing: 0px;">One thing that excites me about the beauty industry is the industry&rsquo;s increasing focus on sustainability and eco-consciousness. It is inspiring to witness the industry&rsquo;s collective commitment to reducing waste, utilizing eco-friendly packaging, and developing innovative formulas that minimize environmental impact.&nbsp;</span><span></span></div>
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Courteney Cox at Dermalogica HQ 🥼

<p style="font-weight: 400;"><strong>Dermalogica has recently worked with Courteney Cox to highlight the brand&rsquo;s iconic Daily Microfoliant and professional expertise. In your opinion, to what extent do you think celebrity endorsements work for brands?</strong></p>
<p style="font-weight: 400;"><span>Celebrity endorsements have to feel authentic. In our case, we&rsquo;re using Courteney&rsquo;s signature humour to illustrate that even celebrities need professionals to give them the best skin treatments. When Courteney Cox was at our Dermalogica headquarters, we put her to the test with some of our favourite products, including the Daily Microfoliant. After a few demonstrations, it was clear why we say that skin treatments should be left to the pros!</span></p>
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<p style="font-weight: 400;"><strong>As the CEO can you share any insights on the future of skin care with regard to Dermalogica and the industry as a whole?</strong></p>
<div><span style="font-size: 0.9375rem; letter-spacing: 0px;">I think the use of technology is the future for both Dermalogica and the industry as a whole. While technology and AI offer exciting possibilities for the future of skincare, it is important to maintain a balance between expertise and human touch.&nbsp; At Dermalogica, we believe in combining the power of technology with the skill and knowledge of our skin therapists to create an experience that blends innovation, personalization, and human connection. &nbsp;</span></div>
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<div><span></span><strong style="letter-spacing: 0px;">Based on Dermalogica&rsquo;s sustainability report, some of the goals the brand aimed to achieve by 2025 are to source 90% of the ingredients sustainably, to design 100% reusable, recyclable and/or compostable bottles, tubes and boxes, as well as to use recycled material or plant-based material derived plastic packaging. Can you share how far is Dermalogica now in achieving some of these aspirations?</strong></div>
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  <p style="font-weight: 400;"><span style="font-size: 0.9375rem; letter-spacing: 0px; font-family: inherit; font-style: inherit; font-variant-caps: inherit;">We are on track to achieve our sustainability goals by 2025, innovating in our sustainable packaging, ingredients, and practices. Our new cleanser packaging now uses a single-material recyclable pump that reduces waste while increasing recyclability, and we offer refills for our most popular products, reducing waste with less plastic. We&rsquo;ve also partnered with an independent third party that works globally with suppliers to evaluate their sustainability performance and are assessing more than 1,000 materials to identify more environmentally friendly solutions.</span><span><br /></span></p>
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<div><strong>We believe you are an avid fan of Dermalogica too, can you share a few of the Dermalogica products that you swear by?</strong></div>
<div><span>Our Daily Microfoliant is one of my favourite products. This product is a staple in my skincare routine, that combines the power of exfoliation with the gentleness of rice-based enzymes, which delivers immediate results while being gentle enough for daily use.&nbsp;</span></div>
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<div><strong style="letter-spacing: 0px;">What does your skincare routine look like?</strong></div>
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  <p style="font-weight: 400;"><span>I start my routine by cleansing with our special cleansing gel, a staple that should be in everyone&rsquo;s skincare routines. It cleanses my skin without stripping its natural moisture. After cleansing, I follow up with our daily microfoliant for gentle exfoliation. I finish my routine with phyto nature oxygen cream, one of our newest innovations that minimize the look of wrinkles and lines, boosts the skin&rsquo;s oxygen absorption, and firms, lifts and plumps ageing skin.</span></p>
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<p style="text-align: center;"><em>Visit <a href="https://dermalogica.com.my/products/phyto-nature-oxygen-cream?nosto=63da921b819cf22169ab4578">www.dermalogica.com</a> for more information.</em></p>

Aurelian Lis on the game-changing Dermalogica Phyto Nature Oxygen Cream

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