Who is RIIZE, the new Louis Vuitton house ambassadors?
Just 3 months after their debut, this rising K-pop boy group has already been named house ambassadors for Louis Vuitton.
In a spectacular fusion of music and high fashion, Louis Vuitton has appointed K-Pop boy band RIIZE as the newest house ambassador. The meteoric rise of this boy band, which is born under the SM Entertainment umbrella, has transcended the boundaries of the music industry, propelling them into the elite world of luxury fashion.
Acclaimed for their cutting-edge style and magnetic visual presence, RIIZE secures their status as one of the leading rookie sensations of 2023 where they have made appearances in various shows and performances. The collaboration with Louis Vuitton underscores their multifaceted appeal and positions them as trendsetters with a global impact.
Even before their official debut, RIIZE captured the attention of brands worldwide, drawn to their hip aesthetics and charismatic allure. Louis Vuitton's decision to appoint them as house ambassadors merely three months into their career sends waves of anticipation through the fashion realm, igniting curiosity about the innovative contributions RIIZE will bring to the industry.
Having just debuted three months ago in September 2023, RIIZE has found great success with their debut single "Get A Guitar" which has been a viral sensation on TikTok and other social media platforms and has ranked within the Top 10 on iTunes Top Song Chart for 20 regions worldwide.
Their recent single release "Talk Saxy" has also found great success, raking over 24 million views on YouTube alone.
On the appointment, Louis Vuitton says, "RIIZE, through their emotionally charged pop music, aims to connect with audiences worldwide by highlighting the universal feelings of everyday life and shared experiences. Their debut single album, “Get A Guitar”, released in September of this year, made a significant impact by becoming a million-seller within a week and topping international charts.”
The group has garnered significant attention for their trendsetting and confident fashion senses. Their liberating fashion choices have already generated immense interest within the fashion world. We look forward to embarking on this creative journey together with RIIZE.”
