It&rsquo;s all about British timelessness.

First launched earlier this year, Montblanc&rsquo;s Library Spirit campaign was kick-started as an appreciation of libraries around the world &mdash; places of enlightenment and discovery, and places that act as a window to the soul of a country, a culture and a city. Following the first instalment in Milan, the campaign has landed in London for its second chapter. From its classic timelessness to the subversive energy that powers it, the brand is exploring the city through and through.

Shot by renowned photographer Mariano Vivanco at the iconic London Library, one of the world&rsquo;s leading literary institutions that houses around one million titles, the imagery features actor James Norton as well as models Karen Elson and Arthur Gosse.

They explored different parts of the library with their trusty Montblanc items in tow, including the Meisterst&uuml;ck Around The World in 80 Days Dou&eacute; Classique Fountain Pen &mdash; a perfect companion for one&rsquo;s literary adventure &mdash; that can be seamlessly carried along with the Soft Mini Bag that features an external writing instrument holder, as well as the 24/7 Bag that&rsquo;s perfect for those who are always on-the-go.

Montblanc travels to London for its second chapter of The Library Spirit campaign

L'Officiel Hommes September 2024

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Montblanc travels to London for its second chapter of The Library Spirit campaign

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